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The Valentine's Day secret your business needs to know!

The Valentine's Day secret your business needs to know!

As we near 10 years of The Sugar Cube, we’re doing a lot of reflecting and revisiting of our old projects. Not a lot surprises us these days, but we have stumbled upon a few "Aha!" moments over the years. We're going to let you in on one of the best ideas we’ve gotten from one of our clients. It’s a simple, but life changing concept that we think is complete genius!

They hosted their holiday party in February, not December!

Okay, you might think, why is this so life changing?
  • People HATE booking a reservation on Valentine’s Day. The restaurants are always crowded and everything is priced at a premium. If you have great food, entertainment, and some sweets, it’s an easy date night out for your clients and their partners!
  • There is less competition from competing engagements and vacations.
  • Everyone is generally less stressed trying to finish off the year and more likely to say yes to an event in February than December!

In short, people are happier, and if you’re able to host a fun party, they’ll be more inclined (and available) to attend in February than in December! If you aren't hosting an event, it's still a great time to reach out to clients during a time that you won't be lost in the middle of end of year responsibilities or other commitments.
If you’re looking to jump on this trend and get in the Valentine’s Day spirit, we have some great ideas to make your celebrations a little bit sweeter!

Mini Sweet Treat Options!

Bring back the elementary school memories of sending valentines! Baby CandyGrams, Valentine’s Day themed Candy Bags, and Spread the Love Candy Bags are all great tokens to show your appreciation for your staff while staying on a budget! Whether you want to put these on peoples desks or have them at your weekly staff meeting, they’ll give your staff a great boost!

A Sweet Bonus: a portion of all Spread the Love Candy Bags sold will be donated to the Love for Lewiston Foundation!

Even Sweeter: Valentine’s Day Themed Candy Platter 

Grab a Valentine’s Day Candy Platter and share with the team while you brainstorm and strategize for the year! The sugar rush will get everyone through those longer planning sessions!

Host a Valentine's Day Blind Candy Tasting

At The Sugar Cube, we're always tasting and trying candy from all over the globe. Now we want to bring some of that fun to you with our Blind Candy Tastings! 
Grab one of our Blind Candy Tasting Packages as a team building activity to do with your staff or book a Live Blind Candy tasting to do at a larger celebration with your team and clients! 

Go all out with Live Cotton Candy Spinning or a Valentine’s Day themed Candy Buffet!

For a Valentine’s Day celebration they’ll never forget, why not book one of our Cotton Candy Carts or Candy Buffets?

Our Cotton Candy Carts are ideal for events with lots of kids (or those that are a kid at heart). We can bring some classic pink flavours like Bubblegum and Strawberry as well as our specialty Valentine’s Day flavours like Cinnamon Heart, Strawberry Daiquiri, and Red Velvet Cheesecake! We can even make Cotton Candy Puffs that are shaped like hearts!

For our Valentine’s Day Candy Buffets, we’ll bring out all the stops with classic Valentine’s Day candies and lots of red and pink! This is a sweet option that’ll have your guests talking for months to come!

Want to learn more about any of our Valentine’s Day offerings or book us in? Send an email to for more information!

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